Pierre Van Hooijdonk is going to promote bingoal
Pierre van Hooijdonk is going to promote the online casino Bingoal in the Netherlands. The former professional football player and soccer analyst will be the ambassador of Bingoal in the Netherlands.
Pierre is going to make soccer predictions which Bingoal can then spread through its socials in order to attract new players and retain existing players. Van Hooijdonk will make a weekly prediction in "Pierre Predicts".
Role model in gambling ads
Attracting Pierre van Hooijdonk is quite remarkable now that role models in gambling advertisements are under the magnifying glass. The rules surrounding gambling advertisements are subject to considerable change.
Minister Weerwind wants to put an end to the abundance of role models in gambling advertisements. He hopes to have banned the use of role models already in the summer of 2022.
Questions about this ban are what the definition of a role model actually is. In addition, the question is which expressions of role models for advertisements of online casinos are prohibited. If it is banned in advertisements on television, will the advertisement in the bus shelter, in a magazine, or on a website also be banned?
Bingoal and bas tietema
Bingoal attracted the popular Dutch cyclist and YouTuber Bas Tietema earlier this year. Tietema knows how to give an original view on today's cycling via social media. He also advertised the teenpatti online game.
Bingoal fame
Bingoal received a gambling license in October 2021 but does not participate in spending millions on gambling advertisements. Online gambling is becoming increasingly popular. Earlier we reported that Holland Casino's name recognition is the highest. The name of Bingoal was mentioned very little.
Recently it was announced that Bingoal came out positive as a bookmaker in a survey on payback.
Bingoal Casino
At Bingoal you can play in the online casino and bet on sports. Bingoal is part of Ascot NV. The company behind Bingoal also owns Hommerson Casino, among other things.
In October 2021 Bingoal got a license for the Dutch market. The Dutch branch falls under Bingoal Nederland BV.
Bingoal is a sponsor of major sporting events such as the UCI World Cup and soccer club Lommel SK.
